Romina Massa's Blog

Bold strategies, sharp insights, and data-driven storytelling—explore how innovation meets impact in digital marketing, emotional intelligence, and beyond.

A vintage boxing-style promotional graphic with a dark reddish-brown background. Bold cream-colored text reads “Clean Repost” at the top and “Captioned Repost” at the bottom, separated by a centered star with “VS” in the middle. The design mimics an old-school fight night poster, emphasizing the contrast between the two reposting styles.

strategy, pro tips, linkedin

Clean Repost vs Captioned Repost on LinkedIn: What Actually Boosts Reach?

Romina Massa

Jun 21, 2025 8:00:57 AM

A beige background features bold black text at the top that reads, “Neurodivergence and neurodiversity are the same thing, right?” Below is a bright, multi-color rainbow spanning the width of the image. At the bottom, in large text, it says, “Spoiler: They’re NOT.”

emotional intelligence, neurodiversity, neurodivergence

Neurodiversity vs Neurodivergence Explained for Inclusive Brands

Romina Massa

Jun 18, 2025 8:44:04 AM

Neurodiversity refers to the natural variation in how our brains work, without implying disorder or ...

A landscape graphic with a vibrant rainbow gradient background. Centered in bold white sans-serif font is the title: “Employee Advocacy on LinkedIn: What Pride Taught Us About Authentic Allyship.” The clean, modern design evokes energy, inclusion, and professionalism, aligning with the LGBTQ+ Pride theme.

emotional intelligence, leadership, human rights

Employee Advocacy on LinkedIn: What Pride 2025 Is Teaching Us About Authentic Allyship

Romina Massa

Jun 15, 2025 11:34:04 AM

Bold white text reads “Unspoken Rules, Unseen Barriers” over a vibrant, sparkly gradient background that transitions from orange to pink to blue to green. The type is rounded and soft, evoking warmth and clarity, while the shimmering stars in the background hint at hidden challenges and quiet resilience.

emotional intelligence, leadership, neurodivergence

Unspoken Rules, Unseen Barriers: How Communication Gaps Push Neurodivergent Talent Out

Romina Massa

Jun 7, 2025 2:40:28 PM

A cheerful, retro-inspired landscape graphic with the large pink text “LOVE YOURSELF” centered on a soft beige background. Below it, in smaller dark teal text, it says “(on LinkedIn)”. The design features playful orange and teal wavy lines, heart shapes, and yellow starbursts, giving it a lighthearted, mock-romantic vibe.

strategy, pro tips, linkedin

Mastering LinkedIn Engagement Strategies: Boost Your Visibility Through Self-Engagement

Romina Massa

May 31, 2025 8:14:05 AM

A line graph showing a steady decline in performance metrics on LinkedIn from May 21 to May 26. The chart is centered on a dark blue background with a light blue line indicating the drop. The visual emphasizes the impact of pausing engagement on platform visibility.

strategy, pro tips, linkedin

When You Pause, the Algorithm Doesn’t: How the LinkedIn Algorithm Works in 2025

Romina Massa

May 26, 2025 12:22:06 PM

What Is the LinkedIn Algorithm and Why Does It Matter? The LinkedIn algorithm determines who sees yo...

A minimalist white digital graphic with bold black sans-serif text that reads: “Fractional isn’t a title. It’s a survival strategy.” The phrase “survival strategy” is underlined in red for emphasis. The website “rominamassa.com” appears at the bottom.

strategy, leadership, career growth

Fractional Leadership Isn’t a Trend. It’s a Response.

Romina Massa

May 18, 2025 6:37:40 AM

A collage-style image featuring three candid “mom life” photos in Polaroid frames. Left: Romina and her young son with matching green face paint—hers a dragon, his a dinosaur—smiling close together. Center: Two young boys peeking out playfully from between couch cushions, surrounded by toys on a patterned rug. Right: Romina and her toddler daughter making identical exaggerated pouty faces, both dressed up—Romina in pearls, her daughter in a blue smocked dress. Below the images, a navy banner reads: “One Reason Motherhood Belongs on Your Resume: Transferable Skills.” The vibe is warm, real, and joyfully chaotic—an ode to caregiving as leadership.

strategy, experiences, job search

One Reason Motherhood Belongs on Your Resume: Transferable Skills

Romina Massa

May 12, 2025 7:59:50 AM

Comic book-style banner with the word “VIDEO” in bold red letters at the center of a yellow explosion, surrounded by dynamic motion lines, stars, and cartoon clouds on a blue halftone background—evoking energy, excitement, and attention.

strategy, social media, linkedin

Is Video Going to Be a Thing on LinkedIn?

Romina Massa

May 7, 2025 5:41:38 AM

A digital graphic designed to look like a vintage computer window. The top bar reads: “What If ‘Weird’ Is Exactly What Works?” Below, the main text in bold serif font says: “The Hidden Power of Neurodiversity.” At the bottom, the website www.rominamassa.com is displayed. The color palette features navy blue, white, and cream, with a minimalist, retro-tech aesthetic.

leadership, social impact, neurodiversity

Neurodiversity as a Superpower: What If "Weird" Is Exactly What Works?

Romina Massa

Apr 23, 2025 6:50:21 AM

I’m autistic. And because of where I fall on the spectrum, I’m extremely smart, deeply analytical, a...

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